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Sidst opdateret 6. december 2010

The course is part of AU Summer University, which will take place at Aarhus University from 1-19 August. The application deadline is 15 March 2011. For more information about AU Summer University, please have a look at: www.asb.dk/summeruniversity

This course, designed for non-technologists, will introduce students to the terminology and some of the software tools that support content creation in the Web 2.0 world, such as wikis, blogs, RSS and social networking sites. The importance of being web-2.0-literate is quickly approaching a value similar to that of being personal computer savvy; the aim of the course is to prepare students to be to be functional contributors in this realm today, and to be relevant and active producers ”on the leading curve” for tomorrow. A prevailing aim of the course is to develop within each student a sense of the applicability as well as the benefits and drawbacks of employing these technologies.

This course introduces non-technology-oriented students to Web 2.0 technologies. The course is strictly designed for those students who are not computer programmers, but still have a desire (or need) to participate in the Web 2.0 wave as either content providers or facilitators of such systems. This course will introduce students to the terminology and the various aspects of Web 2.0, such as wikis, blogs, RSS and the social networking technologies. This is a lecture, discussion and a hands-on course that will involve students’ creating their own Web 2.0 sites, by using popular web 2.0 toolkits. Following the guidance of the instructor, each student will create their own live Internet website of their own design. A strategic purpose of the course is to develop an operationally productive sense of the Web 2.0 world, not develop deep expertise in the technology.

Topics include:
• Basic terminologies
• Enabling architectures and technologies: Internet, servers, browsers
• Web-server hosting
• Publishing content online
• Syndicating content with RSS
• HTML, cascading style sheets (CSS), XML
• Drupal
• Facebook, Google Docs

The course will be taught using a mixture of techniques, including lecture, assigned readings, group discussion, and individual project work. Students will be expected to give one in-class demonstration of their project. There will be a three hour written-answer exam at the conclusion of the course.

There will be some additional costs associated with this course. Each student will maintain their own, password protected, web-hosting and server account at a popular commercial service. Total costs for this service, for the duration of the course, should amount to no more than DDK 90, which is paid to the service provider directly, likely during the second class meeting. Alternatives to this fee may be available; consult with the instructor.

After completing this course the student will have (a) operational familiarity with several Web 2.0 technologies and the overall landscape of Web2.0. The student will have (b) personally created a live site of their own design and will be encouraged to (c) maintain their site for their own use, even after the completion of the course. Moreover, after completing this course, students will be able to (d) conceive, create and maintain an entirely new site on their entirely on their own using real-world platforms.

The course is strictly designed for those students who are not computer programmers, but still have a desire (or need) to participate in the Web 2.0 wave as a page owner, content moderator or site manager. However, basic computer skills are necessary, such as word processing and navigating the World Wide Web (WWW) through the use of a standard Internet browser. Students will be required to bring their personal computer to every class meeting and be prepared to have access to the Internet outside of class for assignments.

By the end of the course students must be able to fulfill the above stated learning outcome.

Grade 12:
Grade 12 denote 100% target fulfillment related to the learning outcome.

Grade 02:
Grade 02 is the minimum grade required for passing and is therefore given for the minimum acceptable performance related to the learning outcome.

1. “Web 2.0: Concepts and Applications”, Gary B. Shelly & Mark Frydenberg, (2010), Course Technology Publishers, ISBN: 1439048029
2. Additional readings, available freely online, will be assigned as the course progresses.

Handelshøjskolen i Århus Fuglesangs Alle 4
DK - 8210 Århus V
89 48 66 88
89 48 66 63
Web www.asb.dk